Felicity Jane Digital focuses on growing the digital assets of local businesses across the Coast. I am the founder and digital strategist and we have clients all across Australia but our passion are local businesses on the Sunshine Coast. I have a background in psychology, marketing, project management, computer science and urban and regional planning and bring a broad depth of knowledge to all of my client projects.

My business passion at the moment is Local SEO – Did you know that the first organic position is now found in position 8 and sometimes 9? Next time you do a Google search for a hairdresser or plumber have a look: you will notice generally 4 paid ads .. then the map listing (that is where I work to get my clients whilst working to get their website ranking organically – and you are now starting to see paid ads located here too!) then generally a directory listing such as Local Search or Yellow Pages etc and then … the first organic position (right down the bottom of the page)! Only months ago being, even in position 3, was considered quite good .. now position 3 is on page 2 (and we all know that’s where the buried bodies are hidden!).

I joined the network a little over 12 months ago as an avenue to meet other woman and I’ve been amazed at the level of talent within the Club .. I’m not surprised that the Coast is being recognised nationally as an innovation hub!

I’m a single mother of one boy, Oscar, (as well as a labradoodle – ‘Finnegan’ and Cockateil ‘Beryl’ and i really really want to get a Devon Rex) who is 6″7′ and has just turned 16 years old. His passion is to be an American basketballer and he’s on track, so my time, when not on the computer, is spent at USC and other courts across the coast, generally scoring. AND he’s had his Learners for nearly a week so my heart and blood pressure are getting a work out!

My role within the Network is to look after its technology. We are going through a process of change so in the coming months, fingers crossed, we will have a fresh, user friendly, face for the group with easy sign-up, management of your profiles as well as efficient ticketing process and lots more. If there is something specific, technology related, that you would like to see the Network utilising please feel free to let me know and we can investigate – I am happy to say I don’t know of every opportunity available :).

If any of the Network ladies and their businesses are interested in any of the services Felicity Jane Digital offers (web design, hosting, Local SEO, SEO, Adwords and Strategy) please let me know you are with the SCBWN and I’ll waive any set-up fees or provide additional services to your main products.

I look forward to catching up with everyone at the last breakfast of the year with Matt Golinski and learning about our home grown FEMALE farmers who are showcasing their products .. Jane

My name is Roelie Schmidt and I own FITIN20, I am excited to offer the members of the Sunshine Coast Business Women’s Network with a choice of either

  1. Trial once a week EMS training for FREE with a friend (Mon – Sat); or
  2. Get one EMS session FREE for both you and your friend if either of you sign up

Lizzie joined the Sunshine Coast Business Women’s Network in 2017 when she returned to work after taking time off to have her first baby. Lizzie felt that the SCBWN was a perfect organisation to facilitate her transition back into the business world.

As a finalist for Young Business Woman of the Year in 2013 she decided to enter the Sunshine Coast Business Women’s Awards as a way of showing her gratitude to everyone who had supported her throughout her career. It also allowed her to show her continuous commitment towards improving and achieving. Since 2013, Lizzie has gone on to build her business, ‘Lizzie Heneberg Consulting’, in which she is passionate about helping business owners plan and write clever communications to clearly express their business messages.

Lizzie is also a mother of one gorgeous girl and soon to be mother to another little bundle of joy due in April 2018. Along with her husband Eli she enjoys getting outdoors with their dog Dexter by either stand up paddle boarding or doing yoga. They love calling Sunshine Coast their home, Lizzie explains “I grew up here and have traveled the globe and every time I come back I fall in love with the place all over again. I also find this region is very conducive to small business success with lots of support and energy.”
As the SCBWN Marketing Chair, she hopes to help the network share more incredible stories to connect and inspire more dynamic business people across the Coast and to be a part of real, positive change and support across the region.


Center of Mind

Centre of the Mind is a Hypnotherapy and Counselling Service based at Mooloolah and Nambour. The sole therapist, Lesleigh Jerman is well qualified, holding a Diploma of Hypnotherapy, a Diploma of Hypnotic Coaching and NLP, a Bachelor of Health Science (Nursing), a Master of Primary Health Care and a Certificate in Couple Therapy (Relationships Australia). She is just going through the process of becoming a JP(Qual) and volunteers as a Welfare Officer at the local community centre.

If you are wanting to make changes in your life, Centre of the Mind is the place to go. As a client, you will receive individualised and holistic care. Having had a long background in mental health nursing, Lesleigh is well versed in helping each person to reach their aspirations, by facilitating the creation of personal plans and the motivation to meet goals.

If that is not your style, then that’s fine. Lesleigh is there to connect and to listen with humility and to use techniques such as hypnotherapy, NLP,  CBT and many other tools to facilitate change. Lesleigh is available on 07 5494 7394.

Anyone making a first appointment who mentions this article, by the 31st of December, will be discounted $20 for that appointment, which is usually $150.


Inject Skin

Welcome to Inject Skin, a Doctor owned and operated boutique cosmetic medical clinic located in Maroochydore. Focusing on results driven anti-aging treatments and offering only clinically proven solutions, including:

  •  skin needling
  •  radio frequency skin rejuvenation
  •  double chin treatments
  •  anti-wrinkle injectables and dermal filler
  •  premium chemical peels and facials
  •  prescription strength and Doctor exclusive skin care

Featuring the only Candela Profound needling RF device on the Coast! This machine provides dramatic face lifting and tightening results with just one treatment. The perfect alternative to invasive surgical procedures.

Led by Sunshine Coast local, Dr David Ballantyne together with Cosmetic Nurse Alana and Clinic Manager Jacinta this small friendly team of skin professionals can help with all of your skin needs.



Hayley Trinder – Next in Finance
As a special offer for SCBWN members, we will  lodge your first BAS for FREE*! That’s a saving of $77! Offer is available until 30/09/2017 for anyone who signs up for ongoing bookkepping with us.

Give Hayley a call on 0433 491 118, email hayley@nextfinance.com.au, or check out her website www.nextinfinance.com.au to book a FREE Consultation to see how we can help you get back to what you do best!

*Conditions Apply

With so many different styles of training on the market these days, it’s hard to choose where to go and who to join. Our mission is to eradicate the need to choose between the different styles such as X Fit, F45, Commercial, Power Lifting, Bootcamp, All female, CoEd and lots more. Where do you even begin?!

We got to ask the lovely ladies Kristi and Melinda, the directors and trainers, of Iron Fit Australia to answer some questions for us.

Why did you join the SCBWN?

Melinda and I met in 2012 at a gym in Brisbane and we’ve been inseparable since. It was always our dream to help other women and this was the foundation to which we designed Iron Fit Australia. Joining the SCBWN is another way for us to be able to expand our networking with other entrepreneurial women.

What has been happening in your business lately?

Our dream was to run a fitness facility where we could always be giving back to the local community. We have only been open 3 weeks and already we have been working on our first 12 week Charity Challenge, teaming up with the Beautiful You Program who help local women and their families dealing with cancer. We will be choosing a different local charity to support with every challenge we run at Iron Fit Australia. Our first challenge starts on the 1st of July 2017.

Who are you currently wanting to connect with?

We’d like to connect with as many different women from all walks of life. Melinda and I have been Personal Trainers for many years and we have worked with a lot of people. Every client comes to us with a different life story or challenge. We love listening to what people have been through and what their dreams are and helping them to overcome past events to ensure a better future towards their goals.

Do you have an offer for our members?

Absolutely, we would love to offer all SCWBN a 14 day no obligation trial with us. This entitles them to over 25 classes per week plus 2 Iron Kids classes for their children aged 5-13. Classes range of Ironfit, Metafit, Boxing, Yoga and more.

Who are you and what do you do?

Kristi – I am a 37 year old sole parent to a beautiful 7 year old daughter. What I do, is aim to help women achieve their best. I was picked on at school for being “fat/chubby” and I never saw my beauty, even though people pointed it out to me in later years. I since learnt this to be something called “Body Dysmorphic Disorder BDD ” and my aim is to help women, young and mature, to overcome this not only by physical training but by the mental and emotional willpower they gain from doing things they never imagined they could.

Melinda – I am a wife to a wonderful and supportive husband and a mum to our three beautiful daughters. My goal in life is to make our girls feel like they are capable of achieving  anything they want to be or set their minds on. To treat their bodies with respect by living a healthy active lifestyle with balance. It’s because of my girls that I became a personal trainer, I wanted to help other women to start believing in themselves to have positive body imagines and to achieve their goals whatever they may be.

Favourite place on the Sunshine Coast?

Kristi  – Oh so many, I love nothing more than a cabin the hinterland in winter with a log fire and spa and in the warmer months I love relaxing at Happy Valley with my daughter or finding new cafes for breakfast.

Melinda – My favourite place on the coast has to be the Beach ( of course) I love every single beach we have on this beautiful coastline but Currimundi is one of our Favourite family beaches to go.

Who inspires you and why?

Kristi – Besides my mum, who will help anyone at any time, I would have to say other sole parents out there, especially entrepreneurial sole parents. Raising a child as a sole parent is a tough gig! I’m so grateful I have my parents and my sister who help me out when ever I need but I know some sole parents don’t have that and I totally respect what they are doing for their kids. I want these parents to know that it’s ok to ask for help and it’s ok to put themselves first sometimes. Happy parents = happy children.

Melinda – I don’t have one person who inspires me more over another really. I feel that everyone we meet, who we choose to let be a part of our lives gives us something different, all the ladies I have trained over the years who have overcome adversity pushed through barriers achieved goals they thought were not possible Inspire me.

What does success mean to you?

Kristi – Success to me means being able to provide the best lifestyle for my daughter and I. For me that is creating a career that allows me to attend her concerts and school events and for me to have the balance of being able to not have to be chained to a desk 5 days a week. Success to me also means helping other women achieve their health and fitness goals and watching them grow from their achievements.

Melinda – Success to me is setting a goal and taking the steps to plan and achieve that goal.

One wish?

Kristi – Just one is hard, haha. I would definitely wish for our children and their children and so on to be able to live in a war free world, a world without fear. And also, for food manufacturing companies to think more about what they are putting into our foods, let’s get back to basics and stop the epidemic of not only obesity but disease through our food.

Melinda – My one wish would be for no child to go hungry


If you are interested in becoming a member of the Sunshine Coast Business Women’s Network make sure you get in contact with us today, we look forward to hearing from you!

If you would like to share your member story with us, we would love to hear from you. Please email membership@scbwn.org.au with you details.

Signal Fox Anthea Kovacevic

Anthea is the owner of Signal Fox – Antenna, Internet & Mobile Phone and her company fixes 4G, WiFi and mobile phone signal problems. They’ve been installing and repairing TV antennas and WiFi systems across the Sunshine Coast for over 10 years and their technician has 22 years’ experience in the IT and Radio Frequency Engineering fields.

Signal Fox Foxy

Anthea believes that everyone deserves to have strong and reliable signals all day, every day, in their homes and offices.

Signal Fox’s diversity of services range from repairing TV antennas, to boosting mobile phone signals in the home/office, to installing wireless internet systems for homes, large holiday resorts and everything in between! Not only do they have an incredible technician, but Signal Fox only use the best technology available right now to improve or boost the signal for your TV, mobile phone, 4G internet, WiFi, digital radio and networking.

With wireless and NBN internet technology rapidly advancing, Signal Fox can come in and make these new technologies work smoothly in your home or office. Their cutting edge equipment and experience makes these problems a thing of the past when you deal with Signal Fox.

If you’ve got radio frequency tech problems at home, in your office or in your investment/rental properties, be sure to connect with your SCBWN member Anthea; she can help you optimise your signals to work at their optimal capacity, which will make your life run smoother with effective technology.

SCBWN Special Offer: Anthea and her team at Signal Fox are offering FREE WiFi Health Checks for SCBWN members in their homes or offices located within a 40Km radius of Sippy Downs.

www.signalfox.com.au | 5414 9030 | admin@signalfox.com.au

Getting to know Anthea – Our famous five questions:

Favourite place on the Sunshine Coast? Currimundi Lake

Who inspires you and why? Sir Richard Branson. He loves being an entrepreneur that makes a difference in so many people’s lives

What does success means to you? Success to me means having a good work/life balance, happy & healthy kids, a great marriage and happy, successful friends. I’ve succeeded!

One wish? There’s enough food on this planet, for every single person on it. My wish is for Governments to take an active role in food being distributed more evenly.

Do you know the legal requirements and responsibilities of running an online business?  Does your website comply with Australian legislation?

Below are the three most important legal aspects that you should be aware of.  Check to see how your website fares.

Do you have a Contact Form on your website?

If YES then you are collecting personal information eg. email address.  Your website needs a PRIVACY POLICY.

A Privacy Policy states how you will keep all personal information safe and secure and that you will not sell it without permission. Since almost all websites have contact forms, most websites should have a Privacy Policy. So that should be your first priority.

Having a Privacy Policy will also increase consumer confidence and trust in your operations.

Do you publish information or provide advice on your website?

If YES then people could rely incorrectly on your information or advice and your website needs a WEBSITE DISCLAIMER

You never know, the information you publish could be out of date; any advice you offer may be misused or misinterpreted by your visitors; and so on. Again, most websites are providing information, so you should probably have, at least, a general Website Disclaimer to protect yourself and your business.

Do you sell goods and/or services on your website?

If YES then your website should say you comply with Australian Consumer Law and provide refund, warranty and shipping information in TERMS & CONDITIONS

In addition you also need to include a statement that you comply with the Australian Consumer Law. Not all websites sell goods and services, so you might not need to post Terms and Conditions. But the ACCC is cracking down on e-commerce sites in Australia and starting to issue penalties to non-complying websites. So don’t get caught out if you sell goods and services online.

Note:  the above information is not intended to be, and should not be, interpreted as constituting legal advice.  

For more information on website compliance, click here.

Thank you to Jane Cluff from Felicity Jane for this blog.